- Events
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Events
Events are exhilarating, whirlwind affairs that bring you face to face with your customers. You won't get the chance to talk to everyone, so make sure that your booth, your displays and your promotions do it for you.
- Written Materials
Written Materials
Public relations documents are a marriage of two seeming opposites – very particular and regimented formats and smoothly flowing copy. This is where the written word gets its chance to shine. Make sure that your message stands out from the pile of press releases, that your company backgrounder makes people want to learn more. It may seem cut and dry, but it's creativity with borders. And if you ain't got perfect grammar and spelling, forget it!
Martina Iring | Small Business Marketing Consultant | Vancouver, BC
Public Relations
Sharing your best, preparing for the worst, pr deals with the good, the bad and the ugly. Don't fear – being ready to take action is half the battle.
